"Santiago is the man! We're about to launch a second funnel with him. He already nailed the first. Based on our numbers, with just a few tweaks on our end, this is already set up to be a 7-8 figure business."
Paul Leeds, Ex-Agora Copywriter
"Your sales page made me cry!"
"I've hired out copy a few times and have never loved it. This time it feels like it's actually ME that wrote it. SO on brand, WOW! Totally overdelivered."
Kinsey Machos, 7 Figure Coach & Mentor
“On our way to $1M with the copy you wrote"
"Santiago is one of the best direct response copywriters out there. He has helped the agency and our clients to bring the most out of our copies. He takes his job seriously and always does his research, he has a thorough understanding of the avatars and possible pain points that the customers experience. We are very lucky to have him on our side!"
Deividas Tokaris, Founder at Triple Scale Agency
"Santiago is nothing if not reliable, hard-working, ambitious and always keeps his eyes on the prize.
He's very proactive, and delivers all his work on time, and often with really short turnaround times. It's not unusual to receive a finished brief from him way before the deadline, too.
We are happy with the copy he produces for us. We work with a wide variety of clients, and he takes his time to research and really get to know the brands he works on.
Our clients have shared how much they loved the copy produced by him more than once."
Alina Rätsep, Creative Manager at AdKings Agency
"I love having Santiago on my team, his work is so great! He really gets how to magnetically present an offer."
Charisse Sisou, Copy Chief & Visibility Mentor at Claim Your Message Agency.
5,414 buyers and $296,808 in sales from COLD audiences in under 90 days
When Darius Lukas started working with me, he already had some proven offers but was struggling to scale. Every time he tried to grow his email list the cost of advertising would be too high, and he also didn't want to take the slow route of growing organically.
I helped Darius create a new entry offer he could sell to cold audiences via Facebook ads, and wrote the copy end to end: ads, sales pages, upsells, email sequences, and backend offers.
In under 90 days, this funnel went from $0 to $300K+ in sales and continued to grow quickly. The process required a lot of testing and conversion rate optimization, which went beyond "testing the color of your Add to Cart button", to really growth-hack things like the audience, the price, the upsells, and the recurring revenue programs in the background.
The result of this work was creating an audience of 5,000+ buyers who know, like, and trust Darius, so he can now sell his membership, courses and high-ticket offers, while sharing his message with the world.
$107 Million in Pipeline Equity (Mergers & Acquisitions)
I worked with the EPIC team, a network of 10,000+ M&A investors, to attract $1M-$100M sellers in the US.
We filled five seller receptions with business owners ready to sell, release equity, and partner for growth.
RESULTS
-5 Seller Receptions
-240 RSVPs
-54 appointments
-$107 million in pipeline equity
-Multiple deals done
$43,000 launch, $294,474 in new revenue, and becoming the visionary in her company!
I was part of the team at Hirsh Marketing that helped Mallory Nowak achieve a 43x ROAS. Mallory is a rockstar nutrition coach helping people with Type 2 Diabetes balance their blood sugar and get off meds.
Together, we created a marketing system that allowed her to STOP taking sales call and sell her coaching program on autopilot.
$15,000 in sales over a weekend from a "dead" list
For BuildTX Solutions, an interior design and home remodeling contractor in Dallas, Texas, we ran a Customer Reactivation Sequence that brought $15,000 in sales over a weekend.
They had 300 people on a list they considered “dead” (non-engaged). We used expiring bonuses to book sales calls without hurting their luxury brand.
The combination of an irresistible offer, targeted messages, and conversational outreach resulted in a packed calendar and $15,000 in sales.
$20K Launch
I helped The Coaching Tools Company launch their online membership, generating $20,000+ in recurring revenue in less than 60 days.
$37,400 in new recurring monthly revenue!
I was part of the Hirsh Marketing team that helped J.M. Preston Law, a California-based estate planning firm serving clients with estate planning, living trusts, and wills. Starting from scratch with no online presence, funnel, or Facebook Business Manager, the firm generated $37,400 in new recurring monthly revenue and achieved a 151% ROI.
Together, we pivoted from an evergreen webinar to a live webinar strategy after early data showed low engagement, achieving a 41% landing page conversion rate in a highly regulated estate planning market serving clients aged 50+.
From $0 to $21K in eCommerce sales (then hitting 7 figures in 8 months)
Wouter Akika is the founder of a several ecommerce companies that sell direct-to-consumer products in beauty, skincare, and health. They create physical products in fast-growing markets, and came to us when they wanted to expand from Europe to the United States.
I helped to research what offers could sell well, and wrote the entire copy back to back.
In the first 6 weeks, the funnel went from $0 to $21K in sales. After 8 months, it had already reached 7 figures in sales.
What really moved the needle for this client was focusing on the value ladder. The margins when scaling physical products with paid media can be really low, so we really had to maximize the conversions through the funnel plus the average order value. This allowed them to scale faster, and reinvest the profits into new products.
2X ROAS and a Self-Liquidating Funnel
In 2024 I helped Angela Sidlo, a wellness educator and aromatherapist, launch her certification program and generate these results:
-Enroll 12 new students
-Generate $9,000+ in sales (2.1x ROAS)
-Reach 200,000 people and over 10,000 clicks
-Expand to new markets, get booked to speak, and build a repeatable process for launches
We then created a self-liquidating funnel (SLO) that brought $2,000+ in the first 30 days after being launched.
Fully Funded Kickstarter Campaign in Less than 2 Minutes!
This client came with a niche product they struggled to scale to new audiences. I worked on their messaging, audited the funnel conversions, and wrote new copy. Here are the results they got:
-Launching a new product on Kickstarter that was FULLY FUNDED in the first 2 minutes! We reached 500% of the target sales after 24 hours.
-Being able to pay themselves for the first time since they're in business (their own words). Also, being able to pay for overhead costs and invest in new products without stressing or borrowing money from other places.
-Their Q1 online sales nearly tripled those of Q1 the year prior.
-Feeling more confident and with a clear path to reaching 7 figures.
Note: Since this campaign, we created a second one (with a top marketing agency) and hit the campaign goal in just 44 minutes! Their initial goal was $50K and they achieved a $203K+ launch with 480+ backers!👏
1 Webinar = 38 Sales Calls
I helped Lynn Davison, a coach for autistic young adults and their families, achieve incredible results with a Conversion Party:
-38 sales calls booked
-456 webinar registrations (8.3% of attendees booked a call)
-$13,200 in new sales
This created a REPEATABLE system to turn webinar attendees into high-value clients—which allowed her to hit 100 families impacted in her practice!
$35,000 NGO Fundraising
Back in 2020, I created one video using copywriting & persuasion principles which helped an NGO secure a $35,000 grant. It allowed them to renew the equipment of an old hospital in the country side of Colombia - and save hundreds of lives.
This is one of those moments that make it all worth it!
Kris Carr book launch
Kris Carr is a multiple New York Times bestselling author, wellness advocate, public speaker and entrepreneur.
Scaling Funnels for a Wellness Educator
More than 400+ companies scaled (new leads, visibility, and sales)
I've been part of top marketing teams & agencies to achieve results such as these:
Growing a vegan supplement company from $1.5M to $5M in under a year, who was also included in the Inc 500 list.
Growing a B2B SaaS company from $260K/month to $403K in 3 months.
Scaling an eCommerce company from $0.5M to $26M in under a year (true story!)
$470K launch for Caitlin Dianna, a spiritual coach.
$10M launch for Pedro Adao (Spirituality niche)
Adding $37,400 in the recurring revenue to a estate planning law firm (read full case study).
Bringing $9,000 with a "weekend promotion" for a LinkedIn coach.
Creating an email sequence for World Vision, helping them raise tens of thousands of dollars to provide food and education to children in Chile.
"Santiago has always been an absolute joy to work with.
Santiago is a dedicated, knowledgeable worker and an all-around good person. He has a high capability of following instructions, is self-motivated, and can be counted on to accomplish tasks assigned to him".
Rich Jay, Director of Business Services at Team Dan Lok
"Santiago is one of the best direct response copywriters out there. He has helped the agency and our clients to bring the most out of our copies. He takes his job seriously and always does his research, he has a thorough understanding of the avatars and possible pain points that the customers experience. We are very lucky to have him on our side!"
Deividas Tokaris, Founder at Triple Scale Agency
"Santiago made us feel things were under control because we knew the quality of his work.
Beyond his strong writing skills, Santiago is very proactive. We have clients in a wide variety of sectors so we praise the fact that he enjoys doing research and he is very good at it.
Usually, he goes beyond and gives more than what is expected."
Alejandra Ávila, CIO at Powgram Marketing
"Santiago was a pleasure to work with. He was very attentive, took the time to understand my vision and cared a lot about making sure I was satisfied with the results. It is clear that Santiago is passionate about being of service and helping business owners grow."
Maria Akopyan, CEO and Divorce Coach
"Santiago has been an asset to the team. He has proven to be the man, who I can rely on and is not afraid to tackle challenges head-on.
I have been impressed with the way Santiago carries out his duties with speed and enthusiasm. During his time with our project, he has shown to be a team player, hard-worker, and completed tasks assigned to him in a timely fashion".
Amelia-Jane Johnston, Project Manager at Copywriters.com
"Santiago is nothing if not reliable, hard-working, ambitious and always keeps his eyes on the prize.
He's very proactive, and delivers all his work on time, and often with really short turnaround times. It's not unusual to receive a finished brief from him way before the deadline, too.
We are happy with the copy he produces for us. We work with a wide variety of clients, and he takes his time to research and really get to know the brands he works on.
Our clients have shared how much they loved the copy produced by him more than once."
Alina Rätsep, Creative Manager at AdKings Agency
"Thank you Santiago 🙏 You have been such a huge help for nailing our messaging!"
Alison Smith, CGP Marketing Expert & Agency Owner
"Received an inquiry for my Academy today. 4 people on the waitlist. The stars are aligning 🙏🏻
Beyond grateful for your help to create this momentum."
Pam Griffiths, Founder of The Coach Approach Leadership Academy™
"I've hired out copy a few times and have never loved it. This time it feels like it's actually ME that wrote it. SO on brand, WOW! Totally overdelivered."
Kinsey Machos, 7 Figure Coach & Mentor
"Thanks to your brilliant posts I have been featured as one of the top 100 people worth following on LinkedIn in Lithuania!"
Marty Kausylas, Sales professional
"Santiago at Valuetising has an exceptional ability to assess and balance different marketing tactics to create a well-rounded, results-driven strategy.
Rather than relying on a one-size-fits-all approach, he carefully analyzes what’s working, what’s not, and how each piece of the marketing puzzle contributes to overall ROI.
His strategic mindset ensures that every effort—whether digital advertising, content, branding, or automation—is aligned with business goals and backed by data.
I've thoroughly enjoyed getting to work directly with Santiago for over a year now and am consistently impressed with his professionalism, positivity, and dedication to turning marketing into revenue.
If you're looking for a marketing strategist who can cut through the noise, refine your approach, and maximize ROI, Santiago at Valuetising is an invaluable partner. Highly recommended!"
Jeremy Kanne, Fractional CMO
"I love having Santiago on my team, his work is so great! He really gets how to magnetically present an offer."
Charisse Sisou, Copy Chief & Visibility Mentor at Claim Your Message Agency.